A CMA is a pile of comps. Your seller needs a story.
Most CMA tools hand you a list of sales and a report builder, then leave the thinking to you. They take training to learn and often an hour or more to build, and the seller still asks the same question: why this price? TruePrice Blueprint starts with that question.
Comps you can defend
Homes matched on type, size and bedrooms, starting next door and widening only as far as the data requires. Every TruePrice Blueprint says exactly where it looked, so no one can say you cherry-picked.
Days to an offer, up front
How fast homes like this one got offers, and what happened to the sellers who cut their price. It's the conversation that gets a listing priced right the first time.
A workbench, live in the room
Slide the price with your seller and watch the price per square foot, how many homes like theirs sold for more, and the five that first asked closest. The number becomes something you arrive at together.
Ready in seconds
Address in, story out. No templates, no report builder, no hour-long training webinar.
Current every weekday
Built on sold data refreshed every weekday. Rebuild it the morning of the appointment, and again before the day-21 price talk.
Every edition kept
Each rebuild is saved, so you can show your seller exactly what changed since you listed.
Typical CMA vs. TruePrice Blueprint
| Typical CMA | TruePrice Blueprint | |
|---|---|---|
| Comps | Picked by hand | Chosen by the same rules every time, with the area shown |
| The point | Pages of tables | A plain-English story, led by days to an offer |
| The pricing talk | A PDF you walk through | A live workbench you use together |
| Time to build | Often an hour or more | Seconds |
| Learning curve | Training required | If you can type an address, you can use it |
- Typical CMA
- Picked by hand
- TruePrice Blueprint
- Chosen by the same rules every time, with the area shown
- Typical CMA
- Pages of tables
- TruePrice Blueprint
- A plain-English story, led by days to an offer
- Typical CMA
- A PDF you walk through
- TruePrice Blueprint
- A live workbench you use together
- Typical CMA
- Often an hour or more
- TruePrice Blueprint
- Seconds
- Typical CMA
- Training required
- TruePrice Blueprint
- If you can type an address, you can use it
See the workbench move.
The same workbench sellers use, running on its own. Touch any control to take over.
9 of 22 sold for more than the price you’re trying.
Get it first.
Agents on the waitlist get access before anyone else. We’ll email you when it opens, and only about this.